My first two months at Lemarco…

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October 3th, 2007: I might as well describe my first day at Lemarco as D-day. In two hours time the whole setup of KeyBoard Magazine was explained to me (soon there’ll be more… Continue reading

The buzz about buzz marketing

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I recently attended the congress of BEA Systems in Antwerp. One of the presentations was about buzz / viral / Word of Mouth (WoM) marketing. Buzz is what people talk about. The Da Vinci Code was… Continue reading

Microsoft Ultimate KMO makeover

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Lemarco’s Keyboard Magazine has not yet been mentioned on the Lemarco Blog… sssht, be patient. If you can wait till January 2008, you will discover why it’s worth waiting for. In the meantime, Microsoft didn’t… Continue reading

Into second gear

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The end of the year is approaching, time to look back on the past and think about the future. Two years ago, about the same period as now, I was making plans for starting… Continue reading