About selling shoes

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I had the pleasure of joining Navision Belgium in the late 90’s. Navision was really booming at that time. We were especially lucky with the competition: it was a period when Cubic (now Exact)… Continue reading

The Tipping Point (how little things can make a big difference)

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Lemarco is all about smart marketing: addressing a small group of people with much influence, make them talk about your products and service, make the message “sticky” and easy to understand until the tipping point is… Continue reading

Adrenalin

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Quotation of the day: “Nothing great has been and nothing great will be accomplished without passion”. (Hegel) Running your own company is sometimes heaven, sometimes hell,  but it’s never boring. Sometimes it turns from heaven… Continue reading

SMB loves you

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‘SMB’ is the wholy grale to any company who has run out of innovative strategies. When the growth rate of your company tumbles below double digits, you just have to ‘discover’ the SMB market and build… Continue reading

NokiGill 5/6/7

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I have so many friends that a regular 2 megapixel camera can’t handle the pictures I want to take when I’m being invited. That’s why I’m dreaming of a new mobile phone… one… Continue reading